Blog Posts

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May 31, 2023
4 Psychology Principles to Strengthen Your Marketing

When it comes to your professional marketing career, psychology is probably not something you'll ever utilize, but you took that 100-level college course to get it over with. WRONG!  Being a great marketer requires having a solid understanding of psychology, which helps us to understand why and how people behave the way they do. To […]

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May 22, 2023
3 Basic Brand Marketing Principles You Should Know

One of the most competitive industries is the restaurant industry. Businesses must be precise and consistent in marketing to succeed in this industry.  They must also have full access to customer data. Nowadays, there are numerous options for restaurants. Numerous businesses continue to employ conventional television, radio, and print advertising strategies. However, digital marketing strategies […]

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May 15, 2023
Digital Analytics: What and How They Can Be Used To Enhance Marketing Efforts

Digital analytics refers to all the procedures for gathering, arranging, and analyzing data that are either produced during consumer-brand interactions throughout the customer journey or converted into a digital format.  Digital analytics can assess the effectiveness of various marketing initiatives and give businesses the information they need to create the best possible sales and communication […]

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May 5, 2023
Essentials For Your Marketing Plan For 2023

It's time to rethink your marketing plans for the upcoming year as 2022 draws closer. The marketing industry moves as swiftly as light.  Any level of marketer will find it challenging to stay up with these changes. But if you want to succeed in the fast-paced world of digital marketing and keep your audience interested […]

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April 27, 2023
5 Reasons Why Marketing Is Crucial For New Brands

Marketing benefits all businesses, large or small. Here are some justifications for why marketing is crucial for new brands.  Your company's marketing is its heart. In other words, marketing is vital to your company's existence and the more successful it is, the better.  Without marketing, even if your company offers ground-breaking goods or services that […]

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April 25, 2023
3 Tips For Hyperlocal Marketing

Hyperlocal marketing is a recent marketing buzzword that has gained popularity. It is a specific kind of specialty and targeted marketing. For example, a location, a city, and the potential customers and clients living there can all be targeted via hyperlocal marketing.  Because of the time, money, and effort they often require, national and even […]

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November 29, 2022
Design Marketing: A Guide for Startups and Small Businesses

Design is a powerful marketing tool that can help your brand stand out from the crowd and give your products a sense of personalization that only brands can provide. But how much do you know about the design and how to leverage it in your marketing?  This article will explore how to get customers to […]

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October 18, 2022
Why You Need to Automate Your Marketing

The level of competition in business is at an all-time high, and marketing is no exception. The rise of marketing automation has been evident within business operations. Automation in digital marketing is constantly changing, and marketers can now do more of their jobs automatically than ever before. But how far can automation go? Will the […]

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September 27, 2022
10 Tips to Maximize Your Marketing in 15 Minutes

We all have that moment when we have enough time we don't know how to maximize our business marketing. So we often use our extra time to socialize on our favorite social sites. Or, as a business owner, you find yourself stressed out from working on project after project and always needing social break time.  […]

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September 21, 2022
5 Ways to Make Direct Marketing Work for Your Business

Direct marketing is considered one of the oldest formats in marketing and it's easy to understand why. It can be a great way to reach your target audience and drive them towards your business. However, if you want results of its work, you need to do everything in your power to make direct marketing successful […]

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