Digital Marketing for Real Estate

Why is Digital Marketing Relevant to the Real Estate Industry | Why it is Important and To Reach More Potential Clients in the Online Space

June 7, 2022CategoriesTags

Real estate digital marketing experts can help you keep pace with new trends and technological updates. 

According to the recent Home Buyers and Sellers, Generational Trends Report published by the National Association of Realtors (NAR), all buyers begin their home search process with an online search.

To build a strong reputation and close more leads, real estate agencies must strengthen their real estate digital marketing tactics.

Digital Marketing for Real Estate

Targeted online marketing strategies for real estate improve turnovers, build transparency and increase sales volume. 

Here are the strategies for real estate companies and brokerages to engage with most of your potential clients in the online space:

Reach your Audience wherever they are with social media

It would be best to take advantage of using social media sites and apps like Facebook, Twitter, and Instagram.

Post great photos and show the interiors of the housing unit you are selling. What other perks are in store for buyers of properties when they decide to purchase them? For example, is the property’s proximity to the city center an added value? Always see to it that you highlight the selling points of your property.

Facebook introduced a marketplace where its users have the opportunity to sell things and even properties on their site. So why not use this for a start? It takes one to build an audience for a Facebook page, but the more you post something relevant to users the more they will likely visit your page.

Be consistent because the more active you are on social media, the more people you’ll get attracted to market what you’re selling.

Work on a Web Design that does the job for Real Estate

Do you have an existing website? Have you visited it lately to check how it is? Is it mobile-friendly? Or does it need an upgrade?

Websites, to attract traffic, need to be optimized to fit the needs and changing consumption of the people using the internet.

Place more photos. Attract them too by putting blogs, especially tips about purchasing a new house or property.

Most people turn to the internet and search engines to look for things that might help them. Work on your rankings on Google search so you could be there right when they hit that “search” button.

Make sure to make your website mobile-friendly too. Keep in mind that most of your potential customers use their smartphones to go online nowadays. So use that to your advantage.

Link your Real Estate Website to your Social Media accounts and vice versa

Don’t forget to link them. You’ll get traffic to your website via clicks on your social media accounts and vice versa.

Also, social media helps you boost your web traffic since it is with this platform that people are always online. So when you’re building a better website, make sure to put in place those social media buttons.

Don’t forget to provide links also to your website for any blogs that you’ll be posting.

Be Reachable to answer queries from potential customers

One of the perks of digital technology now is the availability of communication channels to access a company, an agency, or a person. So, you have to make sure you are available to answer queries from potential customers.

The more responsive you are, the more people will talk about your products and services.

Word of mouth is still applicable to this day, even in the digital age, with the help of the share button.

Social media users who were satisfied with your answers can become your agents, too, in selling your properties and housing units. In addition, they can share links to friends on your social media accounts or website.

In this way, you’ll also attract those people on that person’s list of friends. As a result, the network will grow and grow.

Offer Virtual Tours

Not many people get the chance to check your property or your housing unit personally.

You can do a virtual tour to help them picture the area.

Create a video about the housing unit. Pair it with suitable background music and let the video do its magic.

Think about getting the right angles too. You could use drones to take an aerial view of the property. Highlight the amenities and facilities that they can also avail themselves of.

Like a blog, make it as informative and visual as possible.

Digital Marketing for real estate company provides the ideal way to market.

At KLB Solutions, we offer effective marketing tactics that increase your leads and sell more properties.

Schedule a call today and Get a Free Quote! 

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent Blogs
November 30, 2023
Crafting Push Notifications That Engage and Convert: A Step-by-Step Guide

In a world where customers are flooded with information, standing out can be a Herculean task. Push notifications are a formidable weapon in your marketing arsenal, but only if used correctly. A compelling notification can elevate user engagement, increase conversion rates, and foster brand loyalty. Below is a step-by-step guide to crafting push notifications that […]

Read More
November 30, 2023
Designing Effective Landing Pages: Unleashing the Power of First Impressions

In a digital world teeming with stimuli, standing out at first glance is no longer just beneficial, it’s vital. A landing page, akin to a digital handshake, often forms the first impression of your brand. It can either cement a positive image in the minds of visitors or can quickly lead them to click away. […]

Read More
November 27, 2023
Navigating the Affiliate Marketing Landscape: Latest Trends and Best Practices

Affiliate Marketing is a constantly evolving field that necessitates adaptability and knowledge of current trends to navigate successfully. It's a digital arena where marketers can increase their revenues by promoting third-party products or services and earning commissions for the generated sales or leads. Here, we will explore the latest trends and best practices that can […]

Read More

Get Started Today

We turn your vision into a reality.
Get a Free Quote

Ask us a Quick Question

Typical response time is within the hour.

I will be back soon

Ask a Quick Question

Get a quote
Hey, free to ask a quick question
Ask a Question
chat
Elizabeth K
Elizabeth K

Just left us a 5 star review

google
Elizabeth K
June 18, 2022
google
Orion Cruz
February 7, 2022
google
Sandra Lee
February 7, 2022

My experience with Kia'a Barretto has been fantastic. He is extremely creative and has amazing communication skills. He gets the job done above and beyond and I would recommend him anytime!

google
Michael Barretto
February 6, 2022

William has worked with me to make my machines run faster. His suggestions for website promotion and design have been super helpful to say the least.

google
Justice Mundy
February 6, 2022

Great friendly service!!

facebook
Tom Barefoot
recommends
February 5, 2022

Kiai Barretto, who is the owner of KLB Solutions, worked for me for about 5 years as the sole IT person in my Hawaiian Tour company. He built the site out to be about 12,000 pages and represented over 400 vendors and over 1500 separate tours. At the time it was the largest and most comprehensive tour company website in the state of Hawaii. He was responsible not only for the build-out of the site but all the maintenance and everything that entailed. He was always available and never disappointed. The most impressive thing about Kiai to me was that whatever I would dream up for the site, he was able to make it happen. He is extremely bright and capable, and he never let me down. Tom Barefoot

facebook
Jeff Kline
recommends
February 5, 2022

Great company and results.

google
Rick Wood
February 5, 2022

KLB Gave my business the the necessary tools to succeed!!! Great experience! A++++

facebook
Danielle Amundson Phetteplace
recommends
February 5, 2022

Thank you for always being so helpful friendly. You make it easy tk do business with and i will always reccommend you!

facebook
Kaiulani Barretto Martin
recommends
January 15, 2021

The team at KLB Solutions really listens to what their clients are looking for and what functions they need for their business. They work hard to get the job done right and make sure we are satisfied with the results and performance. If you want a team that knows the business, tech space, can give you quality, efficient work without padding the bill, AND REALLY HEARS WHAT YOU WANT I highly recommend giving them a try! You won't be disappointed!

facebook
Zack Williams
recommends
December 21, 2020

My company ROI Marketing Firm uses KLB Solutions, LLC and could not be happier. Their services have made us more automated, increased our ROI's, and allowed us to free up more time in the work week to work ON our business instead of IN our business! I HIGHLY recommend their services to anyone looking to increase your client list without sacrificing the quality of your services. Adding KLB to the team will be one of the best decisions you can make for your company!

linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram