How to Achieve Better Engagement on Instagram in 2023

May 4, 2023CategoriesTags

Engagement is a crucial element in growing your Instagram community. However, how can you boost Instagram engagement in 2023? We're breaking down 11 strategies to help increase your interaction so you can see your metrics rise, from making memes to holding giveaways.

How To Increase Instagram Engagement In 2023 

The following are 11 tried-and-true methods to boost Instagram engagement in 2023: 

  1. Utilize Stories Stickers 
  2. Make believable memes 
  3. Create Shareable Graphics
  4. Information Exchange in Carousel Posts 
  5. Add calls to action 
  6. In stories, let your personality shine. 
  7. Hold a Contest 
  8. Join forces for Instagram Reels 
  9. Make use of the Add Yours sticker 
  10. When Your Audience Is Active, Post 
  11. Use Meaningful Hashtags 

1. Use Instagram Stories Stickers To Interact With Your Followers 

Stickers for Instagram Stories might be the first step in creating a devoted following that is emotionally attached to your business. 

A variety of quick and straightforward stickers may be used on stories, including polls, questions, and quizzes, to mention a few. 

The inquiry sticker is one of the most exciting applications for Instagram Stories stickers. 

With this tool, you can directly communicate with your audience and invite their questions or keep the conversation open-ended. 

Once you've gathered all the inquiries, remember to post your responses on your stories. 

Engagement is tracked every time a follower interacts with a sticker! So instead of creating a new Instagram Story, why not tap on a sticker? 

2. Make Relatable Memes And Share Them 

Memes are a user's best friend. 

They're clever, witty, and relatable; in 2023, relatability will rule. 

A good meme will have people enjoying, commenting, and sharing your article regardless of your area or sector. 

The more times your post is shared, whether by reposting it to their Instagram Story or sending it to a friend, the more engagement you'll notice. 

3. Create Shareable Graphics

On Instagram, quotes, images, and repurposed tweets are common. These posts are excellent for increasing engagement. 

Instagram users adore sharing quotations in their stories, especially when they're poignant and visually appealing. 

Repurposing tweets into Instagram feed postings is a recent trend that is as popular as it is interesting. 

Take a snapshot of your preferred tweet and use an editing program like PicsArt to place it on an eye-catching background. 

You can do this, designer or not!

4. Share Important Information In Carousel Posts

Engagements are abundant in carousel posts. In one post, you may share up to 10 images, videos, and text graphics with your audience with Instagram carousels. 

Carousel Postings can also increase (or even treble) the chance that someone will like, comment on, or share a post because they frequently appear multiple times in users' feeds. 

Each slide is a chance to increase engagement, whether it's through educational content or aiding a social cause. 

It's a 10-for-1 type of offer. 

5. Add Calls To Action 

Calls to action (CTAs) are still relevant today. To increase Instagram interaction:

  1. Include a CTA, or a direct inquiry, in your post.
  2. Be imaginative when posing your queries.
  3. Inquire about their opinions, suggestions (for eateries, travel destinations, novels), or the kind of material they want to see from you. 

By urging your audience to click the link in your Instagram profile, you may increase interaction with CTAs in another way. 

Using a link in the bio tool is a terrific method to get around the fact that you can't include direct links in the captions of your Instagram feed posts.

You may create a clickable version of your Instagram feed using Link in bio: 

Users can press any image or button and be sent directly to the links you've supplied by clicking the link in your bio. 

This could serve as the landing page for the debut of a product, a blog article, your YouTube channel, and much more! 

6. Let Your Personality Shine Through On Your Instagram Stories

Letting your personality shine is a beautiful place to start if you want to increase interaction on Instagram. 

Sharing a personal experience, asking questions, and putting on a face are great ways to engage in conversation in a casual setting through stories. 

7. Conduct A Captivating Giveaway 

Free goods are universal love. Given these facts, it only makes sense to incorporate giveaways into your Instagram strategy, not just any giveaway. 

Giveaways in 2023 must be deliberate, appealing to current and target audiences, and true to your brand. With the perfect prize up for grabs, whether a good, service, or experience, you'll surely increase engagement. 

TIP: The tag, follow, and share entry requirement giveaway structure is an easy and transparent technique to increase a post's engagement. 

8. Invite Others To Work On Your Instagram Reels Collabs Are A Novel Method To Increase Instagram Engagement

You can ask someone to work with you on a Feed article or Reel using the Collabs tool so they can share the content with their followers. In essence, you and another Instagram user can co-author content, and the result will be a post visible on both of your pages. 

By doing this, you'll be able to utilize and interact with each other's communities by sharing views, likes, and comments. 

9. Use The Add Yours Sticker To Motivate Your Community 

Thanks to the Add Yours sticker, making a viral challenge with your audience is simpler than ever. 

The Add your sticker might be your key to engagement success, with makers pushing users to submit embarrassing childhood photos and summer memories. 

With this stylish feature, the possibilities are endless; one sticker might connect you with hundreds of new users. Talk about a score for engagement! 

10. Share When Your Readers Are Most Active 

A fantastic strategy for increasing interaction is posting when your audience is most active. Your weekly content calendar will highlight your most extraordinary times, making it simple to plan Instagram posts when your followers are most likely to interact. 

You may instantly take advantage of audience engagement — a game-changer! 

11. Use Pertinent Hashtags

Hashtags are primarily used as a reach strategy, but broader distribution usually increases interaction rates. What is the secret to promoting the most participation possible? Make sure your hashtags reach out to communities in specialized fields related to your content. 


Instagram often tests newer, better features to maintain its visibility and dominance in the social media space. The system automatically highlights anything fresh, which produces excellent Instagram interaction. The secret is to be active as a company, provide shareable and pertinent content, maximize tools like Reels, use the Carousel format for content uploads, and pique interest in your Instagram stories. 

Each company has its unique personality and brand language; Instagram engagement is not a sport. Still, it's essential to stand out from the crowd so that people can discover you, recognize you, and engage with your material. Successful Instagram campaigns require brands to spend a lot of money and time, but if you need to learn how to increase interaction, all that effort is for naught. 
Contact KLB Solutions' specialists right away for assistance!

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