Many customers expect an immediate response from businesses on their problems and issues. The majority of clients use online search to look for solutions. To stay relevant in the competitive digital era, companies must stay well-informed of current technological trends to serve customers better and meet their expectations.
Here's how we view the current customer service trends that we think are relevant and relatable to almost all businesses:
1.) Customer Service
For the past years, marketers have fully understood the importance of Customer Service for their brands. Marketers recognize that CX is an extension of the brand and therefore, significantly contributes to a brand's image and standing. Once there is customer interaction services given during the exchange are not just a service but the brand itself.
Customer interactions have a significant impact on shaping client perceptions of your brand. This Customer Service trend only means that businesses need to think outside the box on how to intangible concerts of customers, such as empathy. Also, they need to make sure you solve customers' pain points that can occur in a rapidly changing situation.
2.) Personalized Customer Experience
Make it a point to always listen to what the clients say. Your business needs to ensure that your customers' voices are heard, and concerns are addressed and resolved. Today, having the ability to use big data is another crucial metric for business success. According to Salesforce, the report showed that 57% of people are ready to give up their data to get a personalized experience. Thus, analyzing big data to provide better service is a go-to strategy for this year and the years to follow.
3.) Use of Omnichannel Communication
If your company is not operating with a focus on omnichannel communication, now is the time to adapt.
An authentic omnichannel approach includes the ability to deliver a seamless and consistent experience across various communication channels. All while factoring in the different devices, behaviors, and consumer preferences.
This new type of conversational commerce is much bigger than just offering live chat. That's part of it, but consumers now want to be able to connect with your brand immediately on their preferred platform — whether it's Facebook, WhatsApp, email, etc. The right tools will allow you to deliver a unified customer experience and treat all channels equally — prioritizing queries based on importance and need rather than on a channel-by-channel basis.
4.) Automation to AI
Not so long ago, automated workflows seemed like the next big thing. However, AI technology has taken over, particularly AI-powered bots that have shown themselves as great tools to improve customer experience satisfaction. However, automation might not be enough — prediction is what people need nowadays. According to Intercom's research, chatbots increased sales by 67% and improved customer support satisfaction by 24%.
5.) Invest in Tools and software beren and after exercise
What does efficient customer service look like in 2022? Every customer service agent achieves maximum productivity with minimum wasted effort.
How do you achieve this?
By providing the tools and software, your agents need to have streamlined conversations with customers. Efficiency doesn't just affect the customer experience. It affects your overall bottom line too. Inefficient customer service leads to higher levels of time-wasting and unhappy customers, which will harm profit and growth.
Delivering top-notch customer service helps boost your business, retain clients, and attract prospects in the market. So always provide excellent, personalized customer service by incorporating these customer service trends into your plan. Delivering these trends at first can be difficult, but it will surely be rewarding for your business. Are you up for it? Then, schedule a call with us today, and let us help you turn your business goals into a reality!
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Kiai Barretto, who is the owner of KLB Solutions, worked for me for about 5 years as the sole IT person in my Hawaiian Tour company. He built the site out to be about 12,000 pages and represented over 400 vendors and over 1500 separate tours. At the time it was the largest and most comprehensive tour company website in the state of Hawaii. He was responsible not only for the build-out of the site but all the maintenance and everything that entailed. He was always available and never disappointed. The most impressive thing about Kiai to me was that whatever I would dream up for the site, he was able to make it happen. He is extremely bright and capable, and he never let me down.
The team at KLB Solutions really listens to what their clients are looking for and what functions they need for their business. They work hard to get the job done right and make sure we are satisfied with the results and performance. If you want a team that knows the business, tech space, can give you quality, efficient work without padding the bill, AND REALLY HEARS WHAT YOU WANT I highly recommend giving them a try! You won't be disappointed!
My company ROI Marketing Firm uses KLB Solutions, LLC and could not be happier. Their services have made us more automated, increased our ROI's, and allowed us to free up more time in the work week to work ON our business instead of IN our business!
I HIGHLY recommend their services to anyone looking to increase your client list without sacrificing the quality of your services. Adding KLB to the team will be one of the best decisions you can make for your company!